Welcome Germans, Italians, Australians, Swiss to Helena, Montana - Helena, MT | Attractions, Events, Hotels

Welcome Germans, Italians, Australians, Swiss to Helena, Montana


HELENA, Montana – Rocky Mountain International (RMI) coordinates the international tourism activities for the state tourism departments of Idaho, Montana, South Dakota, Wyoming and North Dakota. The Rocky Mountain International Roundup provides an opportunity for businesses, destinations and attractions within the region to meet face-to-face with targeted tour operators from Europe, Scandinavia, and Australia who specifically want to do business in South Dakota, Montana, Wyoming, and Idaho. It is a low-cost and highly efficient way for local suppliers to meet with international tour operators and a small number of US–based receptive operators. This year’s annual Roundup is being held in Missoula, Montana from April 30 to May 3.

After the Roundup is concluded, a select group of sixteen tour operators from Australia, Switzerland, Germany, France and Italy will tour Helena.  The FAM (familiarization) tour is coordinated by the Montana Office of Tourism and the Helena Tourism Alliance. While in Helena during Saturday, May 3 and Sunday, May 4, the operators will tour the Captiol, Montana Historical Society, Blackfoot River Brewery, Reeder’s Alley and hop aboard the Last Chance Tour Train and Gates of the Mountains.  They will also experience Helena’s history on a guided tour by historian Dr. Ellen Baumler.  Operators will also get to enjoy a famous York Burger at the York Bar.

After the Helena portion of their FAM, operators will tour Great Falls and Glacier Country before they make their journeys home. The Helena Tourism Alliance/Tourism Business Improvement District (TBID) has participated in the Roundup for the last four years and has seen increased international visitation.  The FAM will be a great opportunity to bring Helena to life for these operators.

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